Monthly Archives: April 2011

Why do people play?

Q: Tommy wonders, “Why do people play? Why have evolutionary forces allowed such behavior to persist? Shouldn’t all the serious, always-working types have thrived while us play types were devoured by lions? Play. What is it and why do we … Continue reading →

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Pros and cons of the work.

Q: Jay asks, “I was just thinking about my future and what I want to be when I’m older. I want to know more about ethnography. What are the highlights of it, and the low-lights? Is there a lot of … Continue reading →

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Observational research versus focus groups?

Q: Kamala wonders, “What are the important differences between observational and focus group research techniques? How do observational and focus groups overcome these drawbacks? What are the strengths and drawbacks of both observational and focus group research? What are the … Continue reading →

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What classes should I take?

Q: Holly asks, “Hello. I have work experience in marketing research as well as training and development. I am considering going back to school to study anthropology with the ultimate goal to apply research methods in a corporation or an … Continue reading →

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