When Melinda Rea-Holloway, M.A. isn't picking
the meat out of her pizza, she is the company's President and CEO.
Melinda is an impeccable ethnographer, masterful at the long interview. She's
a specialist in health care issues, gender, and kids and teens. Before we
started the company, Melinda taught at the university level, and since, she's
used her teaching experience to help lead hard-hitting, fast-paced presentations
and entertaining, fruitful workshops in ethnography. Melinda's training includes
both sociology and psychology—she links micro and macro perspectives
to bring out the strategic value of ethnography.
Melinda's fieldwork includes households of all types, teens, teachers, police officers, people with HIV/AIDS, greeting card shoppers, doctors, patients, new moms, widows, widowers, kids, and high-tech sales folk. Who hasn't she talked to?
Email Melinda.
